Print on demand
What Is Print-on-Demand?
Print-on-Demand, often referred to as POD, is a modern fulfillment approach where products like t-shirts, mugs, and phone cases are custom-printed only when an order is placed. There’s no need to pre-stock or bulk-produce items, which means no dead inventory, no warehousing cost, and no guesswork.
It’s how hundreds of new-age fashion brands and creators have launched collections without investing lakhs upfront. POD turns your designs into sellable, shippable products, one order at a time.
How Print-on-Demand Works (Step-by-Step)
1. You upload your design
Choose a base product, a t-shirt, for example and apply your design to it using mockup tools.
2. A customer places an order
This could be through your website (Shopify, WooCommerce, etc.) or manually submitted to your POD partner.
3. The product is printed
Based on the design, product size, and color, the printing team processes the order. Printing methods may vary (DTF, DTG, Sublimation, etc.).
4. Your branding is added (if enabled)
Neck labels, hang tags, or sleeve prints are attached to match your brand identity.
5. The product is shipped directly to the customer
The packaging stays neutral or carries your custom label with no mention of the POD partner.
6. Tracking is shared
You (and your customer, if applicable) get real-time updates on the shipment status.
Why print on demand Makes Sense 2025?
No stock risk
You only produce what you sell. No overproduction, no clearance sales.
Fast launch
Go live in days with just your designs. No manufacturing delays.
Brand-first approach
Your brand stays front and center with white-label shipping and custom branding options.
Test, learn, scale
Drop a new design and validate it with your audience before committing to bulk.
Print on demand with Inkbuz (Example)
If you’re using a service like Inkbuz, here’s what you typically get:
1. No Minimum Order Quantity — Print even a single t-shirt.
2. Custom Branding Add-ons — Neck labels, sleeve prints, tags, and more.
3. COD and Prepaid Fulfillment — Especially important for Indian customers.
4. Live Order Tracking — Stay updated on what’s in printing, packing, or shipped.
5. Multi-platform Support — Whether you sell on Shopify, Meesho, Amazon, or your own site.
Is Print-on-Demand Right for You?
POD is ideal if:
1. You’re starting an apparel brand but don’t want to deal with stock or warehouse.
2. You run a niche Instagram store and need fast turnarounds.
3. You want to launch experimental drops, limited editions, or merch collections.
4. You want to sell internationally without worrying about logistics or customs.
5. You work with multiple creators or influencers and need separate designs per drop.
Common Use Cases
1. Artist merch and fan stores
2. Fitness and gym apparel drops
3. Anime and fandom t-shirt brands
4. Print shops and marketing agencies
5. D2C creators selling via reels and live drops
Ready to Get Started?
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